WHAT'S HOT RIGHT NOW

Content

Creating Targeted Audiences That Are Sure to Convert

02-25-2021

One of the most essential factors when developing a paid ad campaign is crafting a solid and strategic targeted audience. The right content in front of the wrong people isn’t going to do you any good.

Content

Do People Know Who You Are? The Necessity of Agent Profile Videos

02-18-2021

You might be the hardest working real estate agent, you might be the best at negotiating for your clients, you might provide impeccable customer service. But if no one knows who you are, how can you expect to put those skills to use?

Content

iOS 14 Privacy Updates: What They Mean and How To Prepare

02-10-2021

There’s been a lot of noise coming from big tech companies about Apple’s new privacy roll-outs but let’s talk about what these changes mean for YOU.

Content

Destroying and Rebuilding | New on YouTube

02-10-2021

Rebuild & Destroy. Again, and again, and again, that’s the INDIRAP way. We are always rebuilding and looking for new inspiration to bring our game to the next level. Creativity comes with some insanity and our CEO and Founder, Julian, is no stranger to that! It’s just another day with the best production company in Chicago!

Content

How We Use Video to Sell Any Kind of Real Estate

01-18-2021

Real Estate videography has always been an instrumental component of INDIRAP. Not just because we love experiencing new places, but because our clients know we always kill it.

Content

Organic Social Media: Do People Still Care?

01-13-2021

We hear it all the time when talking about organic social media. “The reach is lower.” “It’s harder to gauge our ROI.” “It’s so time-consuming.” And we’re not going to try and convince you that those concerns aren’t valid. To be honest, we’re right there with you! But yet we still adhere to our practice […]

VLOG

Photography: The Future of Business

01-05-2021

It’s official…INDIRAP has copped Chris Costoso as our Head Photographer. Sit down and get cozy with us while Julian Tillotson chats with Chris Costoso about why photography is for the future of business and why this partnership meshes so well and just makes sense. Watch the full video on YouTube, and be sure to like […]

Content

Paid Ads: What are the Biggest Misconceptions?

12-29-2020

In working with clients, it’s become clear that there are many misconceptions surrounding paid ads. Whether it’s their cost, their limitations, or even their purpose. In this article, we’re going to break down the most common fallacies to help you gain a better understanding of what they are and whether or not they’re right for […]

VLOG

Now Live on YouTube: INDIRAP Rebranding for 2021

12-09-2020

  It’s time for a rebrand! INDIRAP is rebranding for 2021. From targeting your sales strategy, looking at mood boards or locking down a look, vibe and feel. These are essential things that your brand needs to be taken seriously and stand out.   December is the month for INDIRAP’s Rebrand. We are always looking […]

Content

Paid vs. Organic Marketing: What’s The Difference?

11-09-2020

Whether you’re paying for ad space or just reaching out to consumers organically, there are plenty of ways to communicate with your audience. Some of which you’re probably already doing. Posting on social media, competing against other brands with Google AdWords, sending out e-blasts. All of these are great tactics. However, the key behind all […]

Content

The Importance Of Brand Storytelling To Attract New Customers

10-02-2020

There’s something about an engaging story that has the ability to capture people’s attention. It sticks in their mind and forms a connection. It’s something that simply stating facts or pushing a product cannot achieve. The art of storytelling is what personifies a brand. It links what your brand stands for to the values that […]

Content

The Power Of Recycling Your Video Content Within Your Email Campaigns

09-01-2020

It’s easy to get caught up in the new, flashy forms of marketing. Going viral, influencer sponsors, experiential marketing. The list goes on. But in many ways, you can’t beat the power of email campaigns, especially when you’ve got the right tools at your disposal.  Not To Be Underestimated  If you’re under the impression that […]

Let's Make It Happen!

A couple more details and we're good...