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THE INDIRAP BLOG

Did you know? Nearly 500 hours of videos are uploaded on YouTube every single minute. So, in case you’re looking to gain more customers without investing too much monetarily, then you can do so by putting out amazing video content on the internet.

Ok so we need a video!  Ok for what?  I don’t know, we just need to create some video for our business.  Yea, believe it or not we get calls from businesses like that all the time that KNOW they need video but have NO idea where to start or what they need to create.  […]

A landing page is a critical element in any sales funnel, as it is the first point of contact with potential customers. A well-designed landing page can make the difference between a potential customer bouncing off your website or converting into a paying customer. In this blog post, we will discuss the key elements of […]

I’m about to point out one of two things depending on who you are:  Either what mistakes to avoid like the plague when it comes to creating video content for your business OR what mistakes you’re currently making that you need to drop like a bad habit ASAP.  Either way, don’t miss a beat here, […]

With the growing importance and popularity of videos in content marketing, most businesses in the hospitality industry have started incorporating videos in their online marketing strategy. After all, videos are super engaging and allow you to convey your business message and story effectively. If done right, video marketing can help you grow your hospitality business […]

At this point, it is common knowledge that video marketing is one of the best content strategies to promote any business. What is the best platform to do that? TikTok. With its increasing popularity, ease of accessibility, and of use, it is undoubtedly one of the best platforms to grow your real estate business. TikTok […]

8 Types of Video Content That Will Grow Your Business and Get You More Customers Videos are dominating the Internet. The love for videos is so strong that by the end of 2022, online videos will account for almost 82% of the entire consumer traffic on the internet! Thus, it is a no-brainer that if […]

With around 14.3 billion monthly visits (yes, you are reading it correctly!), YouTube remains one of the most popular sites for both users and marketers. The monthly visits on YouTube are way more than what Instagram, Facebook, and Amazon receive. The reason for this massive popularity is people’s undying love for audio-visual content.  It is […]

Gone are the days when LinkedIn was believed to be a boring platform where professionals met and forged connections. Don’t get it twisted, LinkedIn is still heavily used by professionals of all industries to connect with like-minded people, search for jobs, or make connections. But now, it also presents excellent opportunities for marketers to reach […]

We are pleased to announce that INDIRAP has received both its SBA 8a and Minority Business Enterprise (MBE) Certifications.  With these certifications, we are able to explore new growth opportunities in the video production, content marketing and advertising industries.  INDIRAP achieved these national standards of certification through an in-depth application and review process with both […]

INDIRAP has been committed to diversity, equity and inclusion since day one when Founder & CEO Julian Tillotson started the video production & content marketing agency in 2010. His goals have always been to hire, partner and build based on talent, passion, work ethic and dedication.  Our team is made up of one of the most […]

If you’re waiting for the ideal conditions to capture high quality branded content, nothing can top a bright summer day.

In this article we’re shining some light on:

☀️ Why summer is the best time to capture and refresh your content and

☀️ The different kinds of summer content you’ll want to capture

Winter will be here before you know it, don’t waste these perfect days before they’re gone. Let’s get after it.