This is all about bringing your “About Us” section to life. Anybody can tell their audience about their brand identity, culture, and core values. Taking it a step further and showing them is the best way to build a solid foundation for trust. We think of it as a warm handshake.
Think about every potential customer you talk to. Every question you answer regularly. And all the time you’ve spent simply introducing yourself to people who end up not even buying your product your service.
A brand overview video is the perfect first impression that can reach an unlimited amount of people online, anytime, anywhere.
You increase the number of people who are getting to know you, all while answering their questions and eliminating their concerns as they watch.
So by the time they reach out, they already know who you are, what you do, and how you can help them. All that’s left to do is get down to business.