AI was just a buzzword some years back but has now taken the digital world by storm. According to statistics, the market for AI is expected to grow close to $2000,000 in 2030 from almost $1000,000 in 2025. 

We can't blame it. 

This revolutionary technology has seen a huge surge in its adoption in recent times.  AI has become a favorite among businesses globally because of its ability to increase revenue, save costs and enhance competitive advantage. 

While ventures use AI tools to generate reports, write emails or manage teamwork online, they also utilize this technology for AI video advertising. By helping you create videos from scratch and then using them in your ads, this marketing revolution is truly a game-changer. 

Dig in to learn how to leverage an AI video generator for advertising in a few creative ways.

What is AI Video Advertising? 

Have you watched Nike's popular advertisement, ‘Never Done Evolving’? 

The company recently created an AI video for an ad campaign featuring an AI generated match between Serena’s young version and a more modern self of her from the 2017 Australian Open. This is an 8 minute video but speaks volumes when it comes to the advancements in AI. 

This example defines AI video advertising pretty well. It is the practice of using artificial intelligence to generate a video from scratch or from a clip to effortlessly create ads within a few minutes. All you have to do is share your idea with the best AI advertising video generators and see them work their magic. You can get tailored advertisements without hiring experts or briefing marketers. 

Once the ads are ready, you can launch them as part of your campaign to reap the benefits of effective and efficient marketing. 

Now, you may wonder, what does AI video advertising offer that humans can’t? 

AI Video Advertising Benefits 

Humans can create magic when they have to. But AI sometimes generates unimaginable outcomes that even the smartest minds on earth fail to replicate. This is why it is, at times, considered superior. 

But how does it help with video advertising? 

Do you know that, on average, video ads receive 612% more comments and likes than image ads? The popularity of video advertisements is undeniable. So, why not combine this fame with AI’s cutting-edge technology to reap great advantages? 

Here are some benefits of AI video advertising. 

AI-Generated Videos for Targeted Advertising

One of the prominent advantages of AI video advertising is its ability to help marketers generate highly targeted video ads. The technology analyzes user demographics, behavior patterns and interests to give you your personalized content. As a result, your company gets to deliver a video that speaks to the target audience. 

Great Product in Less Time

Imagine having a short video ad deadline but no equipment or workforce available. Anyone would run into panic. However, with AI by your side, you may create your video within a few minutes.  

Courtesy of an AI advertising video generator, you can produce jaw-dropping videos that may not only be aesthetically pleasing but also might meet your brand’s requirements. 

AI video advertising saves you ample time in creating content so you can focus more on publishing it for the masses. 

AI-generated Videos are Cost Effective. 

Imagine producing a video in a traditional manner. You will not only require time but will have to incur major expenses related to cost, location and personnel. 

However, AI-generated videos eliminate all of these expenditures. As a result, high-quality videos are easily accessible to more and more creators. 

A Video With Flexibility and Consistency

Another benefit of opting for AI video advertising is the flexibility and consistency your audience gets to enjoy. AI algorithms help maintain a consistent flow of tone throughout the video, resulting in a professional and cohesive finish. 

Additionally, it is easy to edit, modify, or update AI-generated videos to suit the changing requirements. 

All of this flexibility helps your business in adapting content to various languages, audiences, and markets. 

Videos With Solid Data-Driven Content 

Often embedded with analytics, these videos provide valuable insights into viewer engagement and behavior. Your venture can use this data to learn from your mistakes, refine your content, and improve the overall performance of your campaign. 

It is safe to believe that by 2026, around 90% of all the content will be AI-generated. The technology can beat any invention easily, giving companies solid competitive advantage over their competitors. 

So, why not use AI video advertising now rather than later? Many ventures are leveraging the amazing benefits of this technology to create winning advertisements. 

Take the leap and find creative ways to utilize the full potential of AI video advertising. 

We have some great ideas for you. Take a look! 

8 Creative Ways to Leverage AI Video Advertising for Your Business 

Since you are convinced to explore the benefits of AI video advertising, you may need to first find a generator that can help you create your desired content. There are many options available, but the best AI advertising video generator is one with the following:  

• Intuitive features
• Incredible reviews
• Affordable price
• Accessibility
• Great support 

Once you find it, get to work to create mind-blowing AI videos for the world to see. Here are some ways that you can be creative with this technology. 

1. Integrate AR Technology Into Video Ads 

The AI revolution is definitely changing the video landscape, resulting in marketers getting the power to stay on top of these seismic shifts. One such addition to this invention is the AR or Augmented Reality technology that you can integrate into video ads. 

Here is an example. Pepsi Max used AR technology to bring an unbelievable experience to commuters in London. With the help of AR, they made people think that they were looking through the glass wall of the bus shelter. But in reality, they were only watching a live video feed on a screen with 3D animations. 

The campaign won many awards because, in just seven days, it received more than two million views. 

Take a look at the video and the reaction of the people. 

You can use AR to create similar experiences so your audience can feel the true essence of your offerings before buying them. 

2. Use the Power of Emotion Detection

To win your audience through AI video advertising, you can utilize AI to evaluate the facial expressions and emotional cues of your viewers. And that, too, in real-time!

Once you have the data, you can adjust the video content dynamically to match their emotions better.

This advertising method through AI not only can help you create engaging experiences but also prove effective in conducting better audience segmentation. As you analyze the emotional reactions of various groups, you become a pro to tailor your ad placement as per the requirements of your viewers. 

The video ad by Dove, Real Beauty Sketches, may work as an inspiration. It features the use of AI technology to create sketches of women based on their opinions of themselves and then on the descriptions shared by strangers. The video ad truly shares an incredible story of inner beauty and self-esteem.

3. Create Solid Narratives with AI-generated Visuals 

AI video advertising can also be used to create solid narratives or storylines with unimaginable visuals. 

Have you watched the AI video advertisement, Sound With Power? This amazing advertisement features incredible visuals with soundscapes to create an immersive experience for the viewers. It is a unique idea to show any brand’s true capabilities. 

You can take this concept as an inspiration when using AI for your own video ads. Add a storyline with a solid narration and visuals created by an AI video generator. 

4. Explore Personalized Humor

Virgin Voyages came up with a unique campaign in July 2023 featuring Jennifer Lopez in an AI-generated ad Jen AI. 

The collaboration was focused on allowing consumers to curate personalized cruise invitations. The fun AI-driven ad is an incredible blend of celebrity power and AI. 

Through AI-generated video advertising, you can use similar content to woo your audience through humor and elements of personalization. If you have good funds, you can even collaborate with a celebrity to grab more attention towards your campaign. 

5. Emphasize Your Brand Identity 

The great thing about AI video advertising is that it can help feature your brand’s true essence to the audience. You can use it to create a video ad that reflects the values of your venture with integrity and a bit of personalization. 

Such advertisements are loved by the masses because they reflect authenticity.

Here’s a video ad of Heinz using AI to generate ketchup-inspired images and creatively combining them in a visual delight. 

The clever move of aligning brand imagery with AI’s cutting-edge technology helps cater to both old and modern-day audiences. 

6. Create Culturally Relevant Content

Here is another creative way to leverage the power of AI video advertising for your audience. In the year 2022, Mondelez and Cadbury used OpenAI’s DALLE-2 to generate an ad featuring Shahrukh Khan, an Indian superstar. The advertisement was specifically designed to cater to the Indian Market. 

With the help of machine learning, different ads of store names were targeted according to the pin code of the viewer. This video ad campaign grew popular all over India, promoting small businesses after COVID 19. 

You can also use AI to create a similar video ad campaign for your venture. Instead of businesses, promote your products that integrate with the culture of your target market’s region. 

7. Use AI Video Generators to Create Interactive Quizzes 

The good thing about AI is that you can experiment with new ideas and concepts. For instance, for your next advertising campaign, you can create interactive quiz-style videos to challenge viewers based on the content they may have just watched. 

This type of marketing works great for many ventures. Suppose you run a digital teaching academy. In that case,  you can use these quizzes to gamify your lessons. 

Similarly, as a marketer, you can utilize the idea to boost the participation and engagement of your target audience. 

The idea may soon be adopted by YouTube, where the platform will launch a new quiz feature to help its users learn more about the content of the video they just watched. The project aims to use AI generative technology to test the understanding of the audience. 

8. Explore the World of Voice Interactive Ads With AI Video Advertising 

While this is a relatively new concept, an AI voice interactive ad is an exceptional way to engage and entertain the audience. As part of AI video advertising, these video ads can help your audience interact with your content through voice commands. 

Confused? Here is a recent example of this video marketing method. 

Burger King's "The Whopper Detour" campaign used AI geofencing technology to find customers that were within a 600-foot range of a McDonald's restaurant. When anyone of these opened their Burger King app within the geofenced location they were advised to unlock a promotion. As per the offer, if a user placed an order for a Whooper through the Burger King app while parking in McDonald's, they could get it for 1 cent only.  

This interactive video campaign was considered a playful use of technology. But most importantly, it helped the brand increase app downloads while causing a major buzz in the media. Watch it here. 

You can also create similar video ad content for your brand. For instance, if you run a retail business, you can use the AI technology to locate your potential buyers. Then, use interactive AI video clips with step-by-step commands to help your clients reap your offers. 

Wrapping Up 

AI has the potential to change the way you run and advertise your business today. With amazing tools such as AI video advertising generators, you can easily create video campaigns within minutes. Moreover, they can help you generate interactive videos so you can directly speak to your target audience. 

However, it is imperative to understand that AI video advertising is just a single component of the new digital marketing landscape. To ensure that your marketing efforts run successful, make sure to explore other promotional methods as well so you can beat your competitors easily. 

Also, as a responsible earthling, you must put in efforts to use AI responsibly. Create videos that can help you grow rather than hurt anyone.